Source: Modi, Shilpa and Firestone, Rebecca (2014) Social Marketing can Make People Healthier: The Evidence That Social Marketing Works. Washington, DC: Population Services International (PSI).
Type: Website and Portals
The Social Marketing Evidence Base is a resource that compiles evaluations of social marketing interventions by PSI, other NGOs, and academic institutions. It presents a review of 109 studies looking at whether social marketing makes people healthier
Every day, 830 women around the world die from complications related to pregnancy or childbirth. Most of these deaths are due to severe post-partum bleeding, infections, high blood pressure during pregnancy, delivery complications, and unsafe abortions. The vast majority of these deaths could have been prevented with timely interventions.
While most (99 percent) of the more than 300,000 maternal...
Task sharing strategies have the potential to optimize the skills and competencies of health workers at all levels to increase access to voluntary contraceptive services, including long-acting reversible contraceptives (LARCs) and permanent methods (PMs), within the context of informed choice. PSI hosted a meeting with USAID and its partners, with the LARC and PM Community of Practice (CoP) to...
PSI’s programs use innovative approaches, such as human-centered design, to reach adolescents and young women. Devex covers how PSI Tanzania and design thinker Pam Scott are working to learn how to reach teen girls and their influencers, including health providers, to increase girls’ access to modern contraception.
Devex films (with 360 degree interactivity) a design immersion project hosted by PSI Tanzania, where one team prototyped a way to connect teenage girls, providers, and nyakangas, who lead ceremonies that mark the transition from girlhood to womanhood.